Professional Service Experience

Our representation of professional service organizations has included work for accounting, actuarial, law, executive search, outplacement, and management consulting firms.

We were the first agency to provide communications counsel and marketing services on a national basis to one of the top three accounting firms, and we currently serve one of the largest U.S. actuarial consulting firms. We understand the culture of professional service firms and are accustomed to dealing one-on-one with senior-level partners. Equally important, our work with law, accounting, actuarial, and financial service industry companies has led to the accumulation of substantial experience in understanding and presenting complex issues to the national and trade media.

For over a decade we worked with career consulting, outplacement and executive coaching firms in positioning major corporate career issues and our clients’ senior executives to the national, regional and trade press. As one example, our long-term relationship with Drake Beam Morin established this firm as the nations’ largest and one of the leading outplacement firms, and the employment surveys we developed for DBM became benchmarks within the industry.

Donley’s work for law firms, an outgrowth of our activities for other professional service organizations, is typical of the services we provide in the professional service sector. We have served more that 25 law firms ranging in size from 20-person partnerships to top tier national firms. Clients have included Fried Frank, White & Case, Cadwalader, Milbank Tweed, Cummings & Lockwood, Piper & Marbury, Windels Marx, Haight Gardner, Nutter McClennen & Fish, and Brown Rudnick Berlack Israels.

Assignments undertaken for law firms have included:

• Overall firm positioning
• Marketing and communications support for specific practices, including targeting programs
• Litigation support
• Acquisitions of practices and entire firms
• Crisis counseling, including the loss of key partners
• Media relations and media training
• The writing of firm, recruiting and practice brochures
• Securing and helping prepare partners for speaking engagements
• Event creation and management – seminars and conferences